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How to Outsource Mobile Games Art Successfully

RetroStyle Games Outsourcing Partner in mobile game art

There are multiple benefits of outsourcing mobile game art. Outsourcing is especially handy if you need a lot of artwork. In this article, we will share easy steps you can follow and share some tips to help you make the most out of your first mobile game art outsourcing experience. We will also cover the top myths and common mistakes people make when outsourcing mobile game art.

The Cost of Outsourcing Mobile Game Art

When you are making a game, the creation of the art can be stressful and demanding. Not only are you required to meet tight deadlines and work with highly demanding stakeholders, but you also have to deliver quality content while balancing your in-house specialists and changing requirements. In this article, we will break down some of the common myths about outsourcing mobile game art.

The cost is one of the major influences you need to consider when choosing an outsourcing service. The cost of game art outsourcing depends on the complexity and scale of the project. Game art outsourcing with is often more affordable than hiring a team of artists for in-house production. However, costs may vary depending on the region: an hourly rate in the US is generally significantly higher than it is in Eastern Europe, for example. If you work on your project in an expensive area, hiring an external game art production studio is recommended. The rate you pay should reflect the quality of the work you receive.

Benefits of Mobile Game Art Outsourcing

Outsourcing game art tasks to external vendors can save a large portion of the budget. Instead of hiring and training 10-15 specialists in-house, you can outsource the task to experienced professionals. Outsourcing can help you get better quality and faster time to market. Here are some benefits of mobile game art outsourcing to consider:

  • outsourcing reduces the overall project cost;
  • help you cut unnecessary expenses and save time;
  • especially beneficial for small-scale developers;
  • allows you to easily manage your project's resources;
  • outsourcing game art teams can be easily changed and reorganized as needed, and you can focus on core feature development and other aspects of production and promotion.

Steps to Outsourcing Game Art

Creating a game is a complicated process and requires substantial investment in time, money, and resources. You can work with freelancers or outsourcing studios that provide high-quality game art services and can meet your needs on time.

You can take the following steps to successfully outsource mobile game art.

  • Before outsourcing mobile game art, make sure you understand the exact needs of your project.
  • Check out the portfolio of the company you are interested in.  
  • Send them a brief with all the project specifications along with some concept art for reference.
  • If you think that you can work together, discuss the details and set the exact budget and timeline. Having clear expectations will keep everyone happy and save you both time and money.
  • Sign a contract.
  • Be available for contact and provide feedback.
  • Accept the work and pay in full.

Things to Consider About Outsourcing Mobile Game Art

Before you outsource a game to an outsourcer, you should research the process and find out about the different outsourcing models. It is best to look for a company that has a nice portfolio that includes the type of art you are looking to create, so it is important to have a clear vision of what you want your game to look like. A strong sense of aesthetics and a clear understanding of technical skills will help you tremendously during the development process.

The most important aspect of outsourcing a game project is choosing a company that has relevant experience in the field. Make sure to inquire about their previous projects and any issues that they encountered. This will allow you to determine whether or not the company is reliable and able to overcome challenges. Be sure to find out more about the company's culture and how well its employees work together. The more familiar the team is with your concept and the type of game you want to develop, the better the outcome will be.

Why is RetroStyle Games the Right Outsourcing Partner?

Outsourcing your game art production to the RetroStyle Games team has many advantages. You will get the exact art style and quality you want without the hassle and expense of hiring full-time employees. This is particularly suitable for startups that don't have the funds to have an in-house team.

Outsourcing companies usually allow for revisions once the art is delivered. However, if you are not satisfied with the final product, you should not accept excuses for subpar work. While reviewing the art, you should determine if the quality of the art meets your requirements and expectations. RSG specializes in mobile game art and is proud of having worked for major mobile game developers. We have a large portfolio of concept art, 3D art, animation, and VFX for a wide range of game genres.

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