Actors, Musicians, Athletes, Icons Join Breast Cancer Awareness Campaign, #WordsWithHope
Hit Mobile Game Begins Month-Long Initiative Spotlighting the Power of Words and Community in the Battle Against Breast Cancer
SAN FRANCISCO -- Zynga Inc. (Nasdaq: ZNGA), a global leader in interactive entertainment announced that its iconic game, Words With Friends, is kicking off a month-long initiative supporting Breast Cancer Awareness Month, #WordsWithHope. Each day in October on the company’s social channels, a word of hope and corresponding statement will be shared from inspiring people whose lives have been touched by breast cancer, shining a light on the importance of screening and early detection, and honoring the warriors that have faced this diagnosis.
Joining Zynga and Words With Friends in this month-long campaign are well-known individuals across entertainment, business, sports and medicine:
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Billie Jean King
Pat Benatar & Neil Giraldo